Recently, Tencent Games held its 2025 press conference. The biggest feeling from the outside world about this year's Tencent Games press conference may be that there are fewer clich é s and more informative content, and even the unit names in the program list have become quite simple.

However, the value of this program, consisting of game production, game distribution, and game investment sections, is not simple. About half of the 46 products involved in the three units are new games, which can also provide clear insights into Tencent Games' key focus areas for 2025, such as continuing to incubate new evergreen games around high-value IPs, strengthening its dominance in the "Shooting Year" track, and betting on SOC as a new track.

In terms of self-developed games alone, Tencent Games focuses on maintaining its reputation and overall pays more attention to the market certainty of its products. In 2025, Tencent Games' exploration of next-generation game products and focus on the single player industry will be more reflected in its distribution and investment. From the perspective of Lingyoufang, the development team behind the investment in "Blade of the Shadow", Tencent Games still plays the role of a strategic investor and industry development booster in the single player arena at this stage.

Focus on high-value IP and popular tracks

The key focus of Tencent Games in 2025 is mainly reflected in three aspects: focusing on high-value IP, maintaining offensive power in advantageous tracks, and betting on new tracks.

First, let's take a look at maintaining the aggressiveness in the advantageous track. In the FPS track, Tencent Games has now built a solid moat. With the daily active users of "Delta Action" on both ends exceeding 12 million, and "Fearless Contract: Source Energy Action" poised to take off, Tencent Games will also release multiple other types of shooting games, such as multi faction scene destruction PVP shooting "THE FINALS", pigeon shooting "Matrix: Zero Day Crisis", dynamic beautiful girl back shooting RPG "Victory Goddess: New Hope", etc.